How Many Billboards?
I counted 18 billboards on my 4 mile commute. A few were empty. A few had real advertisers. The rest were Ad Council and government ads.
Photography and just getting older is forcing me to take a deeper look at what is around me. Here are the ads that I see everyday. They will have an effect on me in one way or the other.
- Recycle plastic AdCouncil
- Adopt a child
- Join the military
- Dental work
- Radio station ad
- Buy a motorcycle
- Go to YMCA
- Buy furniture
- AdCouncil telling me to get a mortgage.
- Get a billboard spot
- Hepatitus C from CDC
- Ham Sandwiches
- Garage doors
- Big Brothers
- Just photo of an empty bed
- Empty boards
- AdCouncil telling black men to be better fathers.
So that’s quite a bombardment of advertising. With that much, I’m sure something somewhere influenced my thought process. I’m not so worried that someone might want to sell me a ham sandwich or a motorcycle either.
I find the government influence coming from the AdCouncil and CDC on the creepy side. Should the decision to adopt be sparked by a billboard? Immunization and disease information should come from your doctor right? Why am I getting input for these things the same way I’m sold a ham sandwich?
The creepiest is the empty bed. It’s covert. The intention is to get others to ask why such a lame photo is on a billboard. Then, you dig a little and find out the photographer his lover died of aids. That’s supposed to spark conversation. To me, that’s just weird.
Think about what you see. Apply that to your thought processes. Guard yourself against the seeds of thought that may or may not be to your benefit. Quite a different approach from the photo of a pristine ham sandwich.