Mark Spearman

Broken links suck. Image by yewenyi via Flickr

Day 27 of 31 Days To Build A Better Blog tells us to simply remove dead links.

There is a plug-in for WordPress called Broken Link Checker that helps you find them. It’s a simple process.

Google and other search engines demote you a little for leaving bad links in your blog. It’s also annoying for the reader. It shows that you have not been to the post in a while yourself. Take some time and clean up your blog.

I usually take this opportunity to glance over the article while I am there too. I’ve even deleted a post! If it’s so old that the the related links have gone bad, check to see if there’s been any traffic for it. If you don’t think that the post has retained quality, remove it altogether. No sense having posts that you yourself have lost interest in.